Is Slash right for your business?

We run Meta, Google, and TikTok ad campaigns for one specific type of business: premium service providers who need a steady flow of high-net-worth client inquiries. Here's how to tell if that's you.

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Ideal Fit

Slash is right for you if...

You sell premium services to affluent clients

Your average client value is $5,000 or more per engagement. You work in industries like wealth management, luxury real estate, law, private healthcare, med spas, dental implants, interior design, architecture, home renovation, luxury travel, boutique hospitality, fine jewelry, or automotive.

Your revenue is between $500K and $50M

You're past the startup phase and have a proven service. You might be a solo practitioner, a boutique firm, or a multi-location business — what matters is that you have capacity to take on more high-value clients.

You can invest $3,000–$25,000/month in ads

This is your media spend, not our fee. We manage campaigns on Meta (Facebook & Instagram), Google, and TikTok. Most of our clients start around $5,000/month and scale once results are proven.

You have a process to handle incoming leads

Whether it's a receptionist, a sales team, or you personally — someone picks up the phone or responds to inquiries within a few hours. The best ads in the world can't fix a lead that goes cold.

You want to stop depending on referrals and directories

Referrals are great until they dry up. Directories like Avvo, Zillow, Houzz, or Angi give you shared leads competing with every other provider. We build you a proprietary pipeline of exclusive leads.

You operate in the US, UK, Canada, or Australia

Our campaigns, copy, and targeting are built for English-speaking markets with high disposable income. We understand the compliance requirements for advertising in regulated industries like finance, healthcare, and legal.

Honest Boundaries

Slash is not the right fit if...

You're a mass-market or discount business

Our entire methodology is built around reaching affluent audiences. If your strategy is volume and low prices, the targeting won't align.

Your ad budget is under $3,000/month

Below this threshold, there's not enough data to optimize campaigns effectively. We'd rather be honest than take money we can't put to work.

You sell products online (e-commerce / DTC)

We specialize in lead generation — getting people to call, book, or inquire. If you need someone to run a Shopify store's ad account, that's a different skill set.

You want a one-time campaign, not ongoing management

Paid advertising compounds over time. A single month doesn't give us enough runway to test, learn, and scale. Our minimum engagement is three months.

You don't have anyone to follow up on leads

We generate the inquiries. You need a person or process to convert them. If leads sit in an inbox for days, no amount of ad spend will help.

The Process

What happens after you say yes

Week 1 — Audit & Strategy

We analyze your current marketing, competitors, and market positioning. We identify which platform (Meta, Google, or TikTok) gives you the best shot at qualified leads, and map out targeting, messaging, and budget allocation.

Weeks 2–3 — Build & Launch

We write the ad copy, design the creatives, set up conversion tracking, and review your landing pages. Campaigns go live with structured A/B tests so every dollar teaches us something.

Month 2 — Optimize & Prove

We cut what doesn't work and double down on what does. By the end of month two, you'll have clear data on cost per lead, lead quality, and which audiences are converting. Most clients see their first qualified appointments within the first three weeks.

Month 3+ — Scale

Once we've proven a cost-per-lead you're happy with, we scale spend. We expand to additional platforms, test new audiences, and build retargeting funnels. Clients who stay 6+ months typically see a 40–60% reduction in cost per lead versus month one.

Real Example

What this looks like with real numbers

Industry: Med Spa
Services: Botox, fillers, and body contouring treatments

Starting point: Owner spending $2,000/month on Instagram boost posts with no tracking. Getting "likes" but couldn't trace a single booked appointment back to ads.

What we did: Built a Meta Ads funnel with location-targeted campaigns focused on women aged 30–55 in a 15-mile radius, household income top 25%. Created before/after creative (compliant with Meta's health policies), lead forms with qualification questions, and an automated follow-up sequence.

Timeline: First qualified consultation booked in week 2. By month 3, the practice had a consistent pipeline.

$5,500
Ad spend per month
38
Consultations booked per month (average)
$94
Cost per consultation
$1,200
Average treatment value
$45,600
Estimated monthly revenue from ads
8.3×
Return on ad spend
The owner stopped boosting Instagram posts and reallocated the full budget to our managed campaigns. She's since opened a second location.
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Still reading? Let's find out if we're a fit.

Book a 30-minute strategy call. We'll review your business, your market, and tell you honestly whether paid ads can work for you.

Book a Strategy Call